Mihai started his career in Bucharest, Romania, as Junior Copywriter at Ogilvy. He later joined GMP and Leo Burnett, picking up several local and international awards, including the first ever Cannes Lion for Romania in 2007 and the IAA Excellence Award for Creativity.
In 2009, he moved to DDB Germany, where he launched the Diesel brand in Germany and won another Gold Cannes Lion for Volkswagen.
He moved to New York in 2011 to join Tribal DDB, where he led the Reebok global account. Dentsu and 360i were the last 2 agencies he worked for before starting his own creative agency RXM Creative, together with long-term creative partner Raul Mandru, in 2013.
Throughout a 14-year career, he worked on brands like Ray-Ban, Coca-Cola, Orange, Volkswagen, Diesel, Budweiser, Reebok, Uniqlo, Canon or Toyota and received numerous awards in festivals like Cannes, Eurobest, D&AD, ADC Europe, New York Festivals, Golden Drum, One Show or Epica.
He is currently teaching Digital Campaigns at Miami Ad School in New York.
