Adina Popescu is a philosopher and entrepreneur, creating platforms that integrate nascent technology in order to generate impact and to empower bottom-up movements. She is currently working on an immersive Climate & Environmental Platform called Earth.
Adina has worked as a creative advisor to Conservation International (CI) on new forms of storytelling using VR and AR and have been the advisor to Peter Seligmann (CEO of CI) directly – which led to Conservation International’s VR experience Valens Reef @ Chris Milks company WITHIN.
Additionally she has been working with the team of CI on the ‘Nature is Speaking App’, working alongside Media Arts Lab and Lee Clow and have advised Media Arts Lab on storytelling in VR/AR and social Media on behalf of CI and have worked with Brett Leonard at Virtuosity (Scott Ross, Brett Leonard and Alex McDowell) on scriptingVR/AR cinematic experiences.
Her artistic work and her publications have been featured at Art Basel, Venice Biennial, Palais de Tokyo in Paris and at Art Galleries such as Marlborough in NYC, alongside Richard Prince, Eigen & Art Berlin.